Introducing new Adobe Launch Inspector

Never Encode Search Keywords in Adobe Analytics

Get to know why search keywords should never be passed over to Adobe Analytics as URL-encoded values.
Have a look at what I have uncovered while auditing Adobe Analytics implementation on internal search result pages on Audi.de

Adobe Analytics and Launch
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Learn to create reports, dashboards and
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Learn to manage, implement and debug tags
with Adobe Experience Platform Launch

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Learn to correctly setup eVars, props, events, processing rules, classifications and other settings

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Chrome Extension
run Analytics, Target, Launch and other tools and resources in one click,
be aware about ongoing maintenance and issues
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